I empower entrepreneurs, marketers, and AI-curious parents to hack the hustle with proven strategies and AI tools—simplifying launches, work, and parenting with ease.

Hey There, I'm Julie! 👋

(Your Guide to Go-to-Market Success & AI-Powered Productivity)

Picture this: One minute I'm helping EdTech companies nail their market strategy, and the next I'm using AI to help my kids tackle their science projects. It's this fascinating intersection of education, tech, and real life that I call home. And honestly? I wouldn't have it any other way! ✨

✨ The Professional Story:

18 years turning EdTech innovations into market success stories
Battle-tested positioning playbooks that deliver results
Former teacher turned marketing strategist (turns out explaining photosynthesis to 5th graders is excellent prep for marketing complex tech!)

🚀 The Personal Side:

Mom to two brilliant AI natives who keep me on my toes
Passionate about using AI to reclaim precious time
Firm believer that technology should simplify life, not complicate it

Why I Do What I Do:

You know that moment when a complex strategy suddenly clicks? When you can finally see exactly how to stand out in your market? Or when homework time actually ends before bedtime? Those are the moments I live for! I'm here to help you find more of those moments, whether you're launching a product or helping with fractions.

My Approach?

I combine proven product launch and marketing frameworks (field-tested over 18+ years!) with smart AI tools to help you work smarter, not harder. Because whether you're building a business or balancing family life, we could all use more hours in our day.

What I'm Known For:

Turning market strategy into clear, actionable steps
Making AI your favorite productivity partner
Breaking down complex ideas into "oh, now I get it!" moments

"When you need to stand out in a crowded market, look no further than Julie's positioning playbook. Her step-by-step process makes differentiated, audience-centric positioning accessible and actually enjoyable!"

- Happy Client Who Found Their Market Sweet Spot

Ready to Level Up?

Whether you're an entrepreneur aiming for market impact, a marketer ready to step out of the shadows and shine, or a parent looking to transform homework battles into quality time, I've got your back! Let's turn those "someday" plans into "starting today" action.

P.S. Currently exploring: New ways AI can help us all spend less time on the mundane and more time on what matters most. Because at the end of the day, it's all about having time for the people we love!

**Tired of your messaging getting lost in a sea of sameness?**

(Hint: It might be weak positioning.)

Meet PositioningIQ - Your AI Sidekick for Standing Out!

Think of it as your personal positioning DJ, mixing your unique value with market insights to help you stand out in a crowded market and develop messaging that sticks!

Get the free guide and access to PositioningIG by simply adding your info below.