As a working mom who lives and breathes education, technology and parenting, I know the level of hustle it takes to bring new offerings to market while juggling everything else. I have been marketing or selling products to education markets for 17+ years and have learned a thing or two about how to go-to-market.

The former teacher in me just can't help wanting to share what I've learned to help you optimize your GTM efforts and reclaim time to focus on what matters.

the GTM hustle is real, but it doesn't have to be this hard

my why

  • Battle tested GTM frameworks, methodologies and templates that you can modify and implement today.
  • Ideas for partnering with AI as your GTM sidekick.

What's included:

Who these help: Anyone trying to bring a new offering to a target market. From entrepreneurs to seasoned marketers, these frameworks and templates help you streamline your go-to-market efforts.

Need a playbook for building your GTM strategy? 
Wondering when and how collaborating with AI could help?

These resources are for you!

RESOURCES & GUIDES

COMING SOON!
This former teacher cannot wait to share my proven go-to-market playbooks from 18 years in tech (with a side of AI-inspired hacks)!

Stay tuned for courses and workshops in 2025!

courses & workshops

  • Market Research & Analysis
  • Competitive Analysis
  • Differentiated Positioning
  • Fractional PMM

What's included: B2B Services

I help technology companies elevate their view of the education and learning markets to propel their products and services forward through customized services along the go-to-market continuum.

Leveraging 18 years of marketing or selling educational products and services, I partner with GTM leaders at technology companies to help bring great products to market and keep them there. 

edtech gtm expertise

  • How I use AI like a mother
  • How I use AI like a marketer
  • How I use AI like a learner
  • How my kids use AI in life and school

What's included:

Did I mention that I live and work at the intersection of education, technology and parenting? Did I also mention that I am OBSESSED with how partnering with AI can help me reclaim time in life and work, while also embracing this new technology alongside my "AI Native" elementary schoolers?

Exploring and discovering this new technology with my kids, friends and colleagues is SO MUCH FUN! In fact, it's too much fun that I can't not share my AI faves for life + work.

ai faves for life + work

Don't Just Take my Word For It

"I wanted to start using AI tools to help me reclaim time as a working mom but I didn't know where to begin. Like many, I was intimidated by the new technology. Julie's guides and approach made AI so accessible! Now I am trying new prompts weekly!"

julie's AI tips work + life are a must try

"Oy with the poodles already! Coffee, coffee, coffee. In omnia paratus. Life's short, talk fast. I smell snow. You've been Gilmored. Stars Hallow is my happy place. Where you lead, I will follow."

Pull quote from testimonial here

These are consulting services I provide to organizations focused on bringing technology and services to education and learning markets.

do-it-for-you

These are my workshops and training courses where I take you through my proven GTM playbooks and teach you the step-by-step processes that have worked for me time and time again.

do-it-with-you

My resources and guides are intended for you to take "off the shelf" and implement on your own. If you have questions, drop me a line anytime!

Do-it-yourself

my Process

Legendary! Explore the guides and playbooks, read my blog, and let me know what's working for you!

Ready hack the hustle?

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